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KEZA eCommerce Site Upgrade

The Situation

Philanthropist, volunteer and life-long entrepreneur, Jared Miller submitted a Brand Aid application for one of his many ventures. KEZA is a Rwanda-based organization that helps women-owned businesses throughout Africa become self-sufficient through the design and production of fashion accessories. In order to meet KEZA’s goal of becoming Africa’s finest luxury fashion, their website needed a lot of work.

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The Solution

The new site required the meshing of old and new content, which necessitated an architectural overhaul. A new site structure was defined, which led to an improved navigation scheme. CR’s design department then slapped a very pretty face on things, and out popped a new and vastly-improved website, complete with a fully functional eCommerce shop.
Client Details
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